LinkedIn is a goldmine when it comes to prospecting because it is not only the best platform for business professionals to harvest new business meetings/appointments, but it also acts as a viable email lead generation source. By tapping into the 610 million active users on this platform we will assemble the entire system for you to strategically automate, attract, qualify and convert premium prospects into clients. Given the parameters of your compliance department, we will….
* Strategically message, position and specialize your service with effective copywriting and design to create interest and value to your ideal prospect.
* Provide you with the messaging scripts, templates, frameworks and connection requests necessary to move the prospect through the necessary steps for them to schedule an appointment with you.
* Create a professionally designed & branded pdf/infographic that showcases your intellectual capital.
* Show you how to access your ideal prospects groups and message them to become clients.
* Create a tracking spreadsheet
to keep measure, track and optimize the sequence of messages
* Extract all relevant data and emails and move them into a high touch/nurture email follow-up sequence to get more appointments.
* Show you how to access & re-purpose value-added content that research shows your clients are opening and reading.
* Automate the entire process to set it and forget so it runs every day on autopilot (3rd party plug in)
Phase 1 WordSmithing & Call Proficiency:
The Science of Influence Persuasion & Consultative Soft Selling– Together we will design and create a proven comprehensive blueprint geared towards your client and value prop. The step-by-step sales script/system will articulate the depth, breadth and scope of your service in a compelling relevant fashion. As you create a rich dialogue with your client, they will in turn, volunteer to work with you.
* How to create comfort, likability & rapport
* How to establish the buying criteria (framing your expertise)
* How to use & leverage stories strategically (Storytelling)
* Skillfully & softly using questions so they buy-into your frame (hypnotic language patterns)
* Getting them to admit they do have this need/problem (future pacing)
* Collaborating with the prospect
* Closing/Call to action
* How to download & use the various call scripts
* Refining the scripts to your style, personality & value prop
* Tonality, body language & chronemics
* The importance of role-playing and rehearsing for maximum efficacy
Phase 2 High Net Worth Email Harvesting/Dynamic Response Marketing & CRM:
Now that you have a database of highly targeted emails and prospects, you need to have an intelligent system that powers, automates, segments, organizes and drives forward your proven profitable nurture and follow-up processes, to scale your business and exponentially grow.
* Using Woodpecker we build for you a customized robust
email marketing automation sequence delivering from your email provider
* Using Snovio/Lead Leaper we show you how to harvest (high net worth) your most viable targeted senior level client emails from LinkedIn
* Show you how to automate & use the system
* Using Dynamic Response Email Marketing we segment and add value to your prospects individually based on personalized emails as to how they are engaging.
* Custom Email follow-up campaign
* Custom Email Referral campaign
* Custom Graphic design and Content
creation
* Online Calendar Creation & Integration
* Custom email copywriting where we write all the emails for you
* Custom Content Curation
* Custom Persuasive Email Copywriting templates to increase conversions
* Custom CRM and Deal flow to effectively automate, track, nurture, optimize and convert all of your pending deals
Phase 3 Webinar Creation & Complete Funnel Build Out:
No other online vehicle will convert a prospect into a client better or faster than a webinar. A webinar is a simple and easy method for showcasing your intellectual capital to your centers of influence. They are also incredibly efficient because they can be automated and the content can be repurposed to act as a blog, a pdf and even a podcast.
* How to create a webinar that converts prospects to clients we show you how to structure your webinar so your attendees are hooked into your message, pre-disposed and wanting to schedule a meeting with you
* Online Calendar integration so your attendees can easily schedule a meeting with you
* Persuasive Email Copywriting we create the emails that get your prospects to register and attend your webinar
* Landing page Creation and Design we design the entire sales funnel branded to position you as a world class thought leader and expert
* Graphic Powerpoint Presentation Design we do the heavy-lifting for you to bring your presentation to life
* Integration of all emails and landing pages into your webinar platform
* Complete nuts and bolts training & testing on how to run an effective webinar with no glitches
* Pre webinar checklist so it’s a smooth process
* Automate the entire webinar process
Phase 4 Pay Per Click Advertising/Facebook Marketing(optional additional 1500 monthly):
Leverage the 2 billion active users on Facebook & drive highly targeted traffic to your business
* Complete Digital Marketing Facebook Ads Service
* Create Custom Unlimited Campaigns
* Create Custom Unlimited Ad Design
* Create Custom Unlimited Ad Sets
* Create Custom Unlimited Ads
* Write Unlimited Ad copy
* Landing Page Design/Complete Sales Funnel
* Email Copywriting
* Online Calendar Integration
7 Figure Monthly Growth.
Schedule a call with Matthew directly to learn more about how you can start consistently acquiring High Net Worth Clients each month.
